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Chanel

 

Where Coco's legend lives a long and happy life.

 

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Gabrielle "Coco" Chanel's design philosophy in her own words: "Luxury must be comfortable, otherwise it is not luxury." No quote could be more appropriate from the woman who gave us the little black dress. Simply put, Coco's no-nonsense approach to dress reform — freeing women from the physical constraints of traditional clothing by putting them in free-flowing dresses and fluid jersey suits — revolutionized the fashion industry.



"Nothing is more beautiful than freedom of the body."



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