Canadian born twin brothers, Dean and Dan Canten, founded Dsquared2 in 1994 with a line for men and launched their first women's line in 2003. The duo, known and loved for their pop-rock aesthetic and elaborate stage shows, designed at Versace and Diesel before launching their label. Among their superstar clients are Madonna and Justin Timberlake.
"To us, it's fashion: it's not reinventing the wheel, we're just trying to make it roll a little better."